NEW YORK, Nov. 16 /PRNewswire/ -- A new, easy-to-read financial guide, Standard & Poor's Guide to Money & Investing (Lightbulb Press; November; Paperback: $15.95) was released today. A collaboration between Lightbulb Press, a well-known content provider of financial and investor education, and Standard & Poor's, the leading provider of equity research and ratings, the guide demystifies the world of stocks, bonds, mutual funds, ETFs, futures and options, and alternative investment products like hedge funds and REITs.
Written by Virginia B. Morris and Kenneth M. Morris, authors of The Wall Street Journal Guide to Understanding Money & Investing, this concise, easy-to-read primer is a completely updated and improved successor to that earlier guide. The new guide helps readers understand the financial markets, the potential risk and return of different investments, and the role these investments play in a personal portfolio. It explains how indexes work, how investment performance is measured, and the significant changes in investing due to new technologies and the Internet. Also covered are forces driving the economy and the roles of institutions such as the Federal Reserve, the SEC, and the stock exchanges.
The first in a collaborative series of guides, Standard & Poor's Guide to Money & Investing draws on the world-renowned experts at Standard & Poor's and the distinctive editorial and design style of Lightbulb Press. The four-color guide:
* Transforms the complicated world of investing into understandable terms
and concepts
* Features clear definitions, straightforward language, and helpful
explanations of investment products and principles
* Uses informative illustrations, tables, sidebars, and examples to
effectively convey the meanings of key concepts
* Is an essential introduction and reference for anyone interested in
investing
The guide is available in bookstores nationwide and online at http://www.lightbulbpress.com and http://amazon.com.
About Lightbulb Press
Lightbulb Press is a well-known content developer and publisher both for print and Web. Known for its signature style that intelligently blends straightforward language with engaging graphics, Lightbulb specializes in making complex financial subjects accessible. Companies use Lightbulb's customized content to build brand recognition and educate employees and customers. http://www.lightbulbpress.com
Leave a comment